About
#Yorkshirehour was started in March 2012 by Helen Massey of Romantic Cottage Holidays and Angie Aspinall of Aspinall Ink with the aim of enabling small business owners to develop links with relevant businesses, suppliers and customers in the Yorkshire area and to promote their business on Twitter in a targeted way.
The idea was to host and encourage the sort of shameless self-promotion that so many small business people shy away from by making it 'OK' to promote their business and brag about why their business/product/team was so good. We encouraged business people to let go of their British reserve for one hour a week and metaphorically shout from the rooftops about how great their business was; in doing this we created a real 'feel good factor' about Yorkshire businesses and the idea became a bit of a phenomenon.
And it's not just businesses that take part now - we have charities and public services joining in too - and people from outside Yorkshire but who love our county and its produce. As far as we're concerned - the more, the merrier!
Since our launch in 2012, there have been many other imitators and the model has been replicated all over the UK, but they do say that 'imitation is the most obvious form of flattery', and so, we are flattered by the number of other 'hours' that have sprung up in our wake.
Our inspiration was itself taken from seeing tweets with '#Scotlandhour' in them - although at the time, #Scotlandhour was just one guy tweeting his photos of Scotland. It has now grown into a vehicle for promoting Scottish tourism and has been so successful that it has even received a commendation form the Scottish Parliament.
Who we are
Angie Aspinall
#Yorkshirehour: Co-founder and organiser of #Yorkshirehourlive events.
Business interests: Aspinall Ink (co-owner), Love My Trips (Co-editor).
Contact email: [email protected]
Twitter: @Aspinall_Ink and @Hearinglosshour
Available for: Social media strategy development, social media training, and content writing. Please email to discuss commissions. (Please note: I now live in Scotland, but I'm still available to work with Yorkshire businesses remotely.)
#Yorkshirehour: Co-founder and organiser of #Yorkshirehourlive events.
Business interests: Aspinall Ink (co-owner), Love My Trips (Co-editor).
Contact email: [email protected]
Twitter: @Aspinall_Ink and @Hearinglosshour
Available for: Social media strategy development, social media training, and content writing. Please email to discuss commissions. (Please note: I now live in Scotland, but I'm still available to work with Yorkshire businesses remotely.)
Helen Massey
#Yorkshirehour: Co-founder and manager of the @Yorkshire_hour twitter account. (Please note that the account called @yorkshirehour is not managed by us or anyone known to us.)
Business interests: Romantic Cottage Holidays
Contact email: [email protected]
Twitter: @Yorkshire_Hour and @romanticcothols
#Yorkshirehour: Co-founder and manager of the @Yorkshire_hour twitter account. (Please note that the account called @yorkshirehour is not managed by us or anyone known to us.)
Business interests: Romantic Cottage Holidays
Contact email: [email protected]
Twitter: @Yorkshire_Hour and @romanticcothols